Steve UrmstonApplied AI Engineer

Steve Urmston

Applied AI Engineer · York, UK

steve@urm.sturm.stLinkedInlinkedin.com/in/steveurmstonDownload PDF

Profile

Applied AI engineer building LLM products, from interface to evals: agents, workflows, prompts, tools and the context they run on. Before that, a designer, frontend engineer and product manager since 2003, often all at once.

Experience

  1. Senior Frontend Engineer, Hublsoft

    • HublAI: AI-directed data exploration and storytelling in an enterprise data product, first as workflows for business users, now as a multi-agent harness.
    • Work across the experience, the prompts, tools and context, and the LLM evaluations that measure them.
    • Before that, design and frontend for an Innovate UK-funded programme on advanced AI capabilities.

    NowMar 2021

  2. UX Developer, Pierbridge

    • Led the frontend re-architecture of a parcel TMS product using React and TypeScript.
    • Delivered UX and concept design for a data mapping tool to streamline workflows.

    Mar 2021Sep 2019

  3. Senior Frontend Engineer, Effective Experiments

    • Worked in a product team rebuilding a legacy application in React and GraphQL.
    • Built a React component library in Storybook.

    Aug 2019Feb 2019

  4. Lead Frontend Developer, Bytemark

    • Led UI design and frontend development of the company’s core applications.

    Feb 2019Nov 2017

  5. Product Manager, Bytemark

    • Drove customer-led product strategy, marketing and vision.
    • Led a cross-functional team; increased revenue per customer by 35% and the customer base by 15%.

    Nov 2017Jun 2016

  6. UX Developer, Bytemark

    • Designed and built the first visual interfaces for customers, who until then had only the command line.
    • The cloud server control panel became the customer portal, still in use more than ten years on.

    Jun 2016Jan 2014

  7. Freelance Designer and Developer

    • Worked on Wren Kitchens’ visual kitchen planning app, on contract.

    Jan 2014Oct 2012

  8. Interaction Designer, Designition

    • Came back after the MSc to shape how projects worked, not only how they looked, filling in with visual design and full-stack development (PHP) where needed.
    • Led client relationships, and took the unusual projects from start to finish.

    Sep 2012Sep 2009

  9. Senior Designer, Designition

    • Visual design and frontend code for websites and applications, large and small.
    • Won two major industry awards for websites designed and developed in-house.

    Sep 2008Jun 2005

  10. Founder, Clearbar

    • Founded a web design and development business, and taught myself the trade and how to run it.

    Dec 2005Oct 2003

Projects

  • Eddy

    A family video app. A model running at home checks every video a kid shares against their age, and the feed ends. In daily family use since April.

    Gemma 4 · Ollama · Node · SQLite · iOS

  • One Thought

    A golf app for carrying one thought round the course.

Education

  1. MSc Human-Centred Interactive Technologies, University of York

    2008 – 2009

    • Distinction, with an average mark above 90%.
    • Fully funded ESRC scholarship.

  2. MA (Hons) Political Science, 2:1, University of Glasgow

    1999 – 2003

Skills

LLM applications: agents, multi-agent orchestration, workflows, prompts, tools, context engineering · LLM evaluation, human-in-the-loop review, local inference (Ollama) · TypeScript, React, GraphQL, Node, SQLite · Coding agents: Claude Code, Codex, Pi